Lauren Goodman

Creative Director

Wedding Producer, Designer and Mentor

Hi, I’m Lauren,

I’ve spent the past almost decade crafting celebrations that reflect the individuality, style, and dreams of my clients. From stately homes to UK marquee weddings and amazing UK countryside retreats, I specialize in designing events that tell a story—your story.

My journey into event planning was inspired by my years as a competitive ice skater and coach. The discipline, creativity, and attention to detail I developed on the ice have seamlessly translated into the world of luxury weddings. Planning weddings isn’t just about logistics— it’s about artistry, anticipation, and connection.

I’m deeply passionate about creating experiences that leave a lasting impression. Whether it’s finding a way to bring your wildest ideas to life, collaborating with top-tier vendors, or obsessing over every fine detail, I’m driven by the joy of helping people celebrate love in the most meaningful ways.

WHAT DRIVES ME

• Personal Connections: I love getting to know my clients, understanding their vision, and weaving their personalities into every detail of the event.
• A Love for Design: I thrive on curating beautiful, cohesive designs that wow guests and create a sense of timeless elegance.
• Memorable Experiences: My goal is always to create celebrations that go beyond expectations, leaving my clients and their guests with joyful memories to cherish forever.

A FEW FUN FACTS ABOUT ME

I’m a former competitive ice skater and British Champion and then coached for 12 years before finding my true calling in event planning.
I recently ran a half marathon—proof that I love a good challenge!
I’m a foodie at heart, and you’ll often find me exploring new restaurants and cuisines (even better if the kids are adventurous that day).
I’m a firm believer in work-life balance, and nothing recharges me more than relaxing on a beach with my family and cosying up with my kids on a Sunday after a roast.
I've a growing love for my garden, which surprises me every year!
I was diagnosed with ADHD at 36, a discovery that’s helped me embrace my creativity and unique approach to planning.
I climbed the UK 3 peaks for Mind Charity in 2022

If you fancy a natter over a cup of coffee, to discuss how I can help you plan your wedding, or level up your business, let's get the conversation started.

Am I The Planner For You?

MEET THE TEAM

Rebecca Carpenter Photography Industrial Romance-189 (1).jpg

Nat is our Executive Assistant at Bluebird, supporting Lauren in managing the day-to-day operations of our luxury wedding planning business.

Nat ensures the smooth running of Bluebird by coordinating schedules, managing client communications, and overseeing project logistics.

With a background in wedding planning and a wealth of knowledge in the industry, not to mention a keen eye for detail; Nat brings exceptional organizational skills and a proactive approach to every task. Nat’s dedication and efficiency make her an indispensable part of Bluebird, ensuring every detail is handled with care.

Natalie Krzak

Executive Assistant

5 FUN FACTS ABOUT NAT

I lived in Paris for 18 months with very basic French skills. It was scary and a steep learning curve, but one of the best experiences of my life!
I left the corporate world behind for wedding planning in 2019 and have never looked back!
I host a podcast with my best widow pal Katie, where we talk about what it's really like to be widows in our 30s (it's funnier than you'd imagine!)
I've helped to raise over £50,000 for Bowel Cancer UK and The Royal Marsden Cancer Charity in the last two years
Glastonbury is my happy place and I'm thrilled to be going this year!